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Subtle pleasant smell

[This review was collected as part of a promotion.] Nice subtle scent. I think it is helping retain my color

A 1-minute fix!

[This review was collected as part of a promotion.] L’Oréal Professional’s Vitamino Color Mask is a 1-minute fix for dull, lifeless tangly hair. Apply to freshly shampooed and towel-dried hair for just 1 minute before rinsing. This mask quickly nourishes, strengthens & softens hair. I’ve added this to my weekly routine and have definitely noticed an improvement in the manageability of my long, fine hair.

[This review was collected as part of a promotion.] I have vivid colored hair which has to be bleached so I was hopeful about this product, but it did nothing for my hair. My hair felt very staw like afterward and normally it is very soft.

Must have

[This review was collected as part of a promotion.] Super hydrating and great for color treated hair. I have dry thin hair and this didn’t weigh it down. Nice calm scent to it. This is a great addition to my hair care routine, and I can see it working for almost any hair type. Definitely give it a try! Nicely priced but feels higher end.

[This review was collected as part of a promotion.] Wow, this hair mask is pure magic! Not only does it have the sweet scent of fresh berries that I adore, but it also transforms my color-treated hair into a silky, vibrant masterpiece. I've struggled with tangles for ages, but this mask makes detangling a breeze. My hair feels incredibly smooth and moisturized, and the best part? It keeps my hair color looking salon-fresh for much longer. I can't imagine my hair care routine without it.

Star of the show

[This review was collected as part of a promotion.] I've been using this intensely hydrating mask for color-processed hair for a few weeks now, and I must say, I'm genuinely delighted with the results. As a woman with bleached hair, maintaining both the color vibrancy and the health of my locks has been a priority, and this product has certainly delivered on its promises. One of the standout features of this mask is its ability to provide intense hydration. Bleached hair tends to become dry and brittle, but this mask has worked wonders in addressing that issue. My hair feels noticeably softer and more manageable after each use. It's as if it's been rejuvenated from within. What's even more impressive is its strengthening properties. I've noticed a significant reduction in breakage since incorporating this mask into my hair care routine. My hair feels stronger, and I'm less worried about damage caused by daily styling and environmental factors. But the real star of the show is its impact on color vibrancy. Anyone with bleached hair knows that maintaining that perfect shade can be a challenge. This mask not only helps preserve the color but actually enhances its vibrancy. My blonde looks more brilliant, and it's as if I just stepped out of the salon, even weeks after my last appointment.

Didn’t do anything for my hair

[This review was collected as part of a promotion.] I got this as a free sample to try. For my hair it did not seem to make any difference I found it hard to use I would prefer if it was in a squeeze bottle.

Really lovely mask

[This review was collected as part of a promotion.] This mask worked really well and I enjoyed the smell. It left my hair hydrated and my color felt protected, a great option if you are looking for a new hair mask.

Good!

[This review was collected as part of a promotion.] I received the product for free from Influenster and Loreal in exchange for my honest review. I like the mask. The hair becomes shiny, vibrant and very moisturized and the smell is very beautiful.

Must have hair routine

[This review was collected as part of a promotion.] I have very fine thin hair that has been color treated to cover greys to keep it all my natural color. After using the vitamino line it leaves my hair feeling silky smooth and very lucious without adding any weight to my hair. It made styling my hair so much easier especially with the added benefits of the heat protection l. It has made my hair look and feel so much healthier. I will continue to use this line of products because I do believe that my hair has benefited from them and will continue to do so. I would highly recommend this line to anyone! "I received this product as a free sample," and your review will be tagged accordingly

Luxurious Hydrating Mask!

[This review was collected as part of a promotion.] This is a wonderful luxurious mask made for color-treated hair like mine. Formulated with Resveratrol to help preserve color, and antioxidants to protect against breakage, it smells heavenly. I love how the texture turns from a cream to a foam and works its magic in under 5 minutes! This mask makes my long hair a breeze to detangle, and leaves it so soft, silky and shiny! And talk about hydration! My normally dry hair looks and feels so moisturized and healthy, with noticeably less split ends and breakage! This mask is a winner!

Needed to add that moisture!

[This review was collected as part of a promotion.] After having my hair is braids all summer long, my hair was some dry and brittle feeling, I apply the Vitamino mask to my hair allowed it to sit for about 5 minutes then started combing my hair out, the mask made my hair more manageable and easy to comb from the roots of my hair to the ends.